Building an Online Cash Cow is a complete step by step guide to building multi passive revenue streams by means of building your very own authoritive brandable affiliate website. This book guides “wannabe” affiliates through their first year detailing the processes and techniques required from the initial niche research to on-site and off-site SEO. This book is not another “get rich quick” guide, nor a guide on how to create “thin” type affiliate websites that are currently suffering the wrath of Google. The aim of this book is to build a 1000+ page authoritive brandable affiliate website over the course of a year. The author has a proven record as a high earning online affiliate, working in the highly competitive UK online gambling niche. The book actually contains references from Pierrick Leveque, Head of Acquisition at Virgin Games and David Volovici, Head of Affiliates at Market-ace. Virgin Games Reference Pierrick Leveque, Head of Acquisition, Virgin Games Reference As founder and first manager of Virgin Games Affiliates, I’ve known Tony since 2007 when he signed up to our newly launched in-house program. He’s been one of our top earners every month ever since, but in the wider context of this book that’s just ancillary; it’s how he did it that matters. Starting off as a specialized Poker affiliate, he gradually shifted his focus towards the online Casino and online Bingo marketplaces. Not the easiest of migration: while under the same “gambling” umbrella, Poker, Casino and Bingo appeal to entirely distinct audiences; each requiring different tones and marketing techniques. I’ve worked with thousands of affiliates over the years and an overwhelming majority owe their continued success to sticking to what they know and do best. In little more than 2 years, Tony’s drive, hard work, his ability to gauge a new market, adapt to it, then innovate within it, have allowed him to secure a significant share of traffic in two very competitive online sectors. At time of writing, one of his sites sits proudly in the top 5 UK online Bingo sites, amidst affiliate companies who have owned the space for the best part of 10 years. No mean feat. Without even reading the recipe book, one just needs to look at Tony’s sites to understand there is something special going on there. This is an affiliate business built on content, clinical and innovative call-to-action, all supported by a highly structured underlying SEO mesh. These ingredients have been used and abused by online marketers for years, but it takes a special talent to stir up a blend elegant enough to shake an industry. I believe Tony has this talent. The techniques detailed in this book can actually be applied to any niche with minimal start-up costs. Build Your Very Own Online Cash Cow! This book details all the techniques required to build your very own Online Cash Cow from initial niche research, website structure to creating quality content that is Google PANDA friendly. The book also details how to create content that converts which is a skill many affiliates lack. The book guides “wannabe” affiliates through their first year detailing all techniques and processes required in a step by step manner.