After launching 3 online businesses with my wife and generating millions in sales over the last 4 years, I’ve learned some valuable (and painful) lessons about the cost of complexity.

In this video you are going to learn 4 things I wish I knew when I was setting up each one of our businesses, and how you can simplify the process for yourself!

Want to simplify how you optimize for conversions? My free course CONVERT will help you optimize 4 key areas of your online business using the simplest tools available: