Electrify all your job search communications and build the great career you want! The right verbs • make you unforgettable • powerfully demonstrate your value • attract employers like moths to flame Grab the right verb and use it the right way to: Craft outstanding résumés, cover letters, and thank-you notes Draw attention to your best achievements and accomplishments Get your face-to-face interview—and ace it Pitch yourself brilliantly, even if you only have a minute Weave crucial “soft skills” expertise into your career communications Prove you’re the person they’re looking for Jam-packed with examples drawing on thousands of years of storytelling, literature, and experience Indispensable for everyone who wants a rewarding, successful, well-paid career!

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