With roughly 95,000 blogs launched worldwide every 24 hours (BlogPulse), making a fledgling site stand out isn’t easy. This authoritative handbook gives creative hopefuls a leg up. Joy Cho, of the award-winning Oh Joy!, offers expert advice on starting and growing a blog, from design and finance to overcoming blogger’s block, attracting readers, and more. With a foreword from Grace Bonney of Design*Sponge plus expert interviews, this book will fine-tune what the next generation of bloggers shares with the world. Learn how to: – Design your site – Choose the right platform – Attract a fan base – Finance your blog – Maintain work/life balance – Manage comments – Find content inspiration – Overcome blogger’s block – Choose the right ads – Develop a voice – Protect your work – Create a media kit – Leverage your social network – Take better photographs – Set up an affiliate program – Partner with sponsors – Build community – Go full-time with your blog – And more!

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